Working for Prime Inc. has given us opportunities far beyond the trucking industry. Prime's affiliated companies do business in a number of interesting and diverse fields—and Primatara Ranch is the most interesting of all.

Owned by Prime Inc. President Robert Low and his wife Lawana, Primatara is the seasonal home of a full stable of thoroughbred broodmares, foals, and the occasional racehorse taking a break from the track. Robert and Lawana's thoroughbred program is best known for a colt named Steppenwolfer, third-place finisher in the 2006 Kentucky Derby.

The Team was tapped to create a web site for Primatara just as it became clear that Steppenwolfer had a legitimate shot at entering the Kentucky Derby. The anticipation of his run for the roses was an exciting part of the site's debut.